MISSION

We will strive to be the best broker in our marketing area. We will provide for our principles and customers an aggressive approach with the highest level of customer service and professional relationships with integrity and honesty.

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GUIDING PRINCIPLES
Our team operates under some very simple but completely encompassing principles:

1. Treat our customers, vendors and team members with honesty and integrity.

2. Take care of the needs of the customer.

3. Make sure our vendor gets the order.

 

HISTORY

Ritchie Marketing came about with the merger of two brokerages:  Great Lakes Meat & Deli and Ritchie & Associates.  On January 1, 2003, the ownership merged the two

organizations together to provide both the vendor and distributor community a diversified and aggressive sales organization to sell their product lines to the marketplace. 

 

From 2006 through 2018 Ritchie Marketing acquired five smaller brokerages.  Three of the brokerages were in Michigan, one was in Indiana and one was in Pittsburgh.  These were strategic moves to take on specific lines in our marketplace that would add value to our sales team’s offerings at the operator level.

 

As of February 2024, we have fifty-two sales professionals working within our organization.  While our main office is in Grand Rapids, MI, we also have satellite sales office locations in Wixom, MI (Detroit) Cleveland, OH Cincinnati, OH, Pittsburgh, PA, Indianapolis, IN, Chicago IL and Louisville KY.  We also have field personnel in Toledo, Columbus, Nashville, South Bend and Milwaukee.  In addition to our sales team, we also have five phenomenal inside sales and customer service personnel to assist the sales force.

 

As of the end of 2023, we have had 16 record years out of the last 17 years!